CEO of Beauty, Business & Brand Building

Pretty Girl Makeup CEO Christina Flach joins the CEO-ish Podcast to talk beauty, business, clientele growth, and building a brand in the entertainment industry.

Pretty Girl Makeup founder and celebrity hair and makeup artist Christina Flach sat down with Taylor Graham and Chloe Willemsen on episode 68 of the CEO-ish Podcast for a wide-ranging conversation about building a beauty empire from the ground up.

Christina’s impressive client roster includes Hillary Swank, Bobby Flay, Isaiah Washington, Giorgio Armani, Louis Vuitton, Tesla, Forbes Magazine, and the New York Times — yet her approach to business remains rooted in passion, artistry, and genuine human connection.

In this episode they cover how Christina broke into the industry, her top tips for growing your clientele from scratch, how social media completely transformed the beauty business, the key differences between running a service-based versus product-based company, and what decades in both the entertainment and beauty industries have taught her about protecting her mental health.

Listen on Apple Podcasts here and Spotify here. Some topics discussed include: